In the world of daily fantasy sports, there is one company which stands out and is responsible for the operation of most of the field. DraftKings is the DFS contest provider, which is known for its sports-related offerings, but as it was recently announced, the company is actively seeking partnership with a land-based casino venue in the gambling hub on the East coast, Atlantic City.
DraftKings has been in operation for quite some time now and through its professional ventures, it has managed to become the largest DFS site currently in operation. Ever since its first days of operation back in 2012 the company has been striving to provide more options to its customers and to keep up with the development of the industry. This Friday brought the news that now the company is looking forward to diversifying its offerings and branch out towards the brick-and-mortar gambling facilities located in the prospering gambling hub Atlantic City.
The reason behind this is the potential strike down of the federal ban on single-game wagering and how this is expected to alter the sports betting sector. New Jersey is one of the biggest supporters of legal sports betting in the US and of giving each state the freedom to choose whether to legalize sports betting or to leave things as they currently are. Before June this year the US Supreme Court is expected to make its final decision known and to rule whether the federal ban should be completely removed or not.
Timeline of the Events
It could be recalled that back in November 2017 the daily fantasy sports operator first made its intentions to enter the sports betting field public. Shortly prior to the official announcement then the company sent representatives to the Global Gaming Expo in order to get to know the field better and to network with potential partners which could help with the future sportsbook.
Then in February this year, the company made it clear that there has been a Head of Sportsbook appointed, Sean Hurley, who is going to facilitate the process of transition into a new and unexplored before sector. Mr. Hurley is experienced in the UK gaming space and among his areas of expertise were to help with the building, launching, and driving the sports betting vertical at DraftKings, as well as report to Chief Revenue Officer and co-founder Matt Kalish.
For the time being DraftKings does not reveal which casino operators have been participating in the discussions for future collaboration. Experts in the field have their speculations in hand and there are two gambling facilities which might be potential future partners of DraftKings.
Those are Tropicana Casino and Resort which might be considering sports betting venture, as well as Resorts Casino Hotel which is currently working with PokerStars NJ. The introducing of DraftKings database of NJ players would be a valuable addition to every casino operator and the foreseeable future might bring a brand new sports betting collaboration in Atlantic City.
